Blog
Get up to speed with the latest insights and news from SmartSurvey.
![Man about to create a lead generation survey](jpg/659d66ded7cfe2d4da1aee3e_exploring-lead-generation-surveys-and-their-value-to-your-business.jpg)
Lead generation surveys are a fantastic tool to gain a greater insight into what your prospective customers need and increase future sales. We explore these surveys and their value to your business.
![Crowd demanding greater equality through diversity](jpg/6417b3640b16bbde9bc0ad96_diversity-and-inclusion-survey-questions-for-employees.jpg)
From rewards and recognition to professional development opportunities and leadership from senior managers, there are many things that can influence t...
![Employee engagement in action with team bonding exercise](jpg/6417b3690893677eb85c93ac_employee-engagement-action-plan-ideas.jpg)
When it comes to business success your staff are one of your most crucial assets. Not only through the knowledge and ideas they bring, but in how well...
![Thinking about using the right questions for your survey.](jpg/6417b3cd7a2ef232551736ff_leading-questions-in-surveys.jpg)
Bias can occur quite frequently in our everyday lives. And we are often the instigators, using bias to turn a situation in our favour. Social desirabi...
![Workstation set up for home working](jpg/6417b46f3ae9d8166ea1bd97_working-from-home-survey-questions.jpg)
When the Covid pandemic first emerged in early 2020, the world changed dramatically. None more so than the world of work. Organisations with office-ba...
![Clock indicating the best time to send a survey](jpg/6417b41d18164609a900f699_the-best-time-to-send-a-survey-1.jpg)
Having done everything to perfect your survey, you’ll want to achieve the best possible response rate after sending it.
![Individual starting their customer onboarding process](jpg/6417b45567298f971852e7c5_what-is-customer-onboarding.jpg)
When it comes to relationships, we all know the importance of creating a great first impression. Just consider all the people you’ve ever met and how...
![Putting together pilot test questionnaire](jpg/6417b324b915f19246e95968_pilot-testing-questionnaire.jpg)
It doesn’t matter whether you’ve previously built lots of questionnaires, or you’re working on your very first one. You’ll want to maximise its engage...
![Participant signing their consent to take part in study](jpg/6417b4580072ae4ff1ee21d9_what-is-informed-consent.jpg)
Whether as a result of our participation in a research study, or as a health or social care patient. No matter what walk of life we’ve come from, most...
![Woman offers her satisfaction feedback.](jpg/6417b3401816467b2f001de6_creative-ways-to-collect-feedback.jpg)
When it comes to feedback, we all consciously and subconsciously collect it from others daily. It’s why we adapt our behaviour depending on the situat...
![Working together to get single customer view](jpg/6417b3eff69e156d64ec27bd_single-customer-view.jpg)
In today’s digital age organisations have more information about us than ever before. They are also continually looking for new ways of gathering more...
![Young man exploring polls and surveys for his next questionnaire](jpg/6417b3dff69e150785ec12a3_polls-vs-surveys.jpg)
From the difference between surveys and questionnaires, to the variations that exist between surveys and online forms. When it comes to feedback and t...
![Manager talking new recruits through induction programme](jpg/6417b36c846e0c213d90881a_employee-onboarding.jpg)
When it comes to your company assets, staff are among your most valuable, as having the right employees, knowledge and abilities in place, can be the...
![Smiley face showing a great customer experience](jpg/6417b3d608936770595d0c48_omnichannel-v-multichannel-approach.jpg)
While many of us will be familiar with the term customer experience (CX) and its importance to driving brand loyalty and revenue, our understanding of...
![](jpg/6417b3daaf566984fc0befba_answering-open-questions-on-tablet.jpg)
Whatever survey you create, you’ll want to achieve as high a survey response rate as you can, as this will increase the reliability of your data and w...
![Person creating an email subject survey line](jpg/6417b407f69e15f98cec3ea4_email-survey-subject-line.jpg)
When it comes to survey distribution methods, email is still up there as one of the most popular ways to get your survey out. This is especially true...
![Location for survey presentation](jpg/6417b3b8559755054825eff4_survey-presentation-hall.jpg)
Having worked hard on your survey design and achieved some great results, you’ll want to maximise their value with those who matter.
![](png/6417b381089367e0bc5cad90_reporting-and-analysis-blog-header.png)
Whatever size, or type of organisation you are, having an improved understanding of your stakeholder audience has never been more critical to your suc...
![Helping customer loyalty with good customer service](jpg/6417b3d415c6ef23d42765d4_measuring-customer-loyalty.jpg)
Wouldn’t it be great if after making their first purchase, more of these same customers kept returning to your business?
![](png/6417b3600893672ef25c8d50_nathan-blog.png)
With today’s ever more competitive marketplace, it’s no longer enough for businesses to rely solely on product quality and the right price to stay com...
![Young man thinks about questions to include in an application survey for a job vacancy.](jpg/6417b32bcca3aa6c981992a1_application-form-questions.jpg)
Having looked at the advantages of application forms in recruitment, in the first part of our exploration into this topic, we’ll now take a more detai...
![Young lady filling out online application form](jpg/6417b320f0981f8f08bf3a24_young-woman-using-online-form.jpg)
Given the increasing competitiveness of the recruitment industry and statistics, which reveal that 46% of recruiters are struggling to attract top tal...
As an organisation, we’ve been working hard on accessibility issues. And although we still have some way to go, we’re fully committed to ensuring our...
![A survey taker keeping his identity anonymous.](jpg/6417b4142982517c569cbdc4_anonymous-surveys.jpg)
Having taken the time to create the perfect engaging survey, got your distribution methods ready and your team prepared to collect and analyse your re...
![Social desirability bias is common during interactions with new people.](jpg/6417b3bc0bb1469f83ee6f58_social-desirability-bias.jpg)
Many of us can probably relate to the following situation. When we’re in new or unfamiliar social surroundings, we will often mask our true selves and...
For Global Accessibility Awareness Day (GAAD) 2021 our accessibility consultant, Katherine Moonan, invited colour blind football commentator, Cameron...
![Undertaking a training needs analysis](jpg/6417b39d2edbfb1429b9136b_undertaking-training-needs-analysis.jpg)
When you consider that employees are typically the biggest contributors to a company’s overall profits and worth, it’s not hard to appreciate why the...
![](png/6417b3f8af56696c690c1311_frontrunners_2021.png)
We’re delighted to be recognised in a new Gartner Digital Markets report, FrontRunners* Forms Automation Software, available through leading software...
![Employee answering pulse survey questions.](jpg/6417b3e42982519cd69c8539_employee-answering-pulse-survey-questions.jpg)
Having provided a solid introduction to what is a pulse survey and how it can be used to support employee engagement, in the first part of our investi...
![What is a pulse survey?](jpg/6417b44f181646d6f9012b76_what-is-a-pulse-survey.jpg)
From your business plan, capital and inventory to your products, services and employees. When it comes to your business there are some elements that c...
![](png/6417b3752aee0142a3a182a4_clear-responses-header.png)
Up to now, when you’ve needed to remove data from a survey that you want to keep, you’ve had two options- clearing all the data, or deleting individua...
![Staff member arrives dressed for their onboarding day.](jpg/6417b3d9181646295e00bbaa_new-hire-onboarding.jpg)
When you consider that as many as one in every five new hires are unlikely to recommend their employer, it highlights the importance of creating the r...
![Evaluating a live event](jpg/6417b36f08936723575c992c_event-evaluation.jpg)
When you consider the time and effort that goes into organising an event, you’ll want to know that yours has been totally worthwhile, not only for you...