Blog

Success in today’s overcrowded marketplace relies on fully understanding your customer needs, wants and expectations, with your ongoing dialogue and t...

No matter what type of business you run, the ability to better understand your market, customers and employees is critical to your growth and future s...

We’ve been working hard this year on a thorough overhaul of the SmartSurvey app and this week we’ve started beta testing on a new version of the expor...

While most of you are likely to be familiar with the benefits of using surveys to gather customer feedback, how many of you have used them to improve...

Survey data and the impactful insights it can provide to help inform your decision making, offers one of the most powerful tools for your business. It...

According to a Gallup study, companies with engaged employees outperform those who don’t by a massive 202%. So, the ability to measure how your staff...

Once you’ve collected your online survey results, you’ll want to analyse them as quickly as you can, to see if they are producing the responses you we...

When you are looking to launch a new product to market, it’s essential to be able to approximate the potential sales opportunity available to you and...

In our final piece examining data issues in the online survey industry as we count down to Brexit, we explore data security. Similarly to the apprehen...

Last week in our first of a series of pieces in the lead up to Brexit, we looked at data protection issues. This week we will explore data collection.

Whatever online survey you have created, when you have taken the time to research and carefully construct your questions, you’ll want to gather as muc...

Currently there is a lot of uncertainty and worry about Brexit, and whether we will be able to secure a last-minute deal or face the prospect of a No...

When it comes to customer experience, there’s a huge disconnect between how companies perceive what they are providing and what customers feel they ar...

We are thrilled to have received yet more accolades for our survey software, after scooping three major awards with coveted, Software-as-a-Service bus...

Unsatisfied customers can be extremely costly to your business. According to a recent study up to 80% of customers would be prepared to switch compani...

According to a recent Gartner study, more than two-thirds of companies now compete primarily on the basis of customer experience – up from just over a...

Sampling bias is something that can easily creep into surveys when the methods used unwittingly favour certain outcomes over others. While it is somet...

If you logged in to SmartSurvey recently you may have noticed the small banner asking you to take part in a feedback survey. If you did, we would like...

With today’s more crowded and competitive markets Customer Experience (CX) has never been more important. In fact, according to in-depth studies from...

Latest tech accolade caps a series of award wins during the Summer of 2019

Having worked hard to create your online survey, you will want to ensure the highest levels of audience engagement. A healthy response rate and a larg...

You may have noticed we’ve recently made a number of updates to the SmartSurvey App.

Attitudes can change rapidly. So, if you are using the data from your online survey findings to make key strategic decisions, it’s critical to ensure...

From your careful choice of survey to your detailed selection and crafting of questions; having taken the time to create a great survey, you will want...

As a quick, low cost and convenient way to obtain feedback, email is still one of the most popular channels to distribute surveys online. In this post...

We are delighted to have achieved a ‘High Performer Summer 2019’ award under the survey software category in the State of the UK’s B2B Tech Scene Repo...

With a wide range of survey types and distribution channels to choose from, it can be a little overwhelming to know where to start. It can also be a c...

From the quality of your product or service and the strength of your marketing, sales and support teams, to customer happiness with your brand, there...

The “Friends and Family Test” (FFT) has played a vital role in gathering feedback for NHS organisations for several years. We’ve been proud to supply...

SMS is a survey distribution channel that often gets overlooked. Maybe because it can feel a little old-fashioned, with thoughts of old Nokia phones a...

Given the findings of a recent Harvard Business Review study citing a 31% increase in productivity among happy employees – gauging staff morale and kn...

If you’re looking to add something extra to your customer surveys, then here are five tips for you that we’ve put together based on our own experience...

Software as a Service, also known as SaaS, has been a growing market for a long time now, and that growth shows no sign of slowing down (Which is good...